Dr. Jürgen Seitz is one of the leading professors in the field of digitization in Germany. As co-founder, managing director and advisory board member he has helped to build and scale several successful digital companies. His professional experience includes Microsoft, WEB.DE and the United Internet Group (1&1). Today he researches and teaches at the Hochschule der Medien in Stuttgart in the fields of digital marketing and digital business. He is also a founding professor at the Institute for Applied Artificial Intelligence (IAAI), editor of the Digital Insights study series and is involved in the digitization of NGOs.